All Auto Network – Automotive PPC Specialists
Fully Managed Google Adwords Campaign
Pay Per Click (PPC) advertising is a form of paid digital marketing where advertisers pay a fee each time their ad is clicked. By bidding on placements on a keyword-by-keyword basis in open auctions, advertisers can strategically position their ads. The cost per keyword is influenced by relevancy, ad quality, search volume, and competitors’ bids, with results typically appearing as ad spots in Google search.
With decades of automotive marketing experience, All Auto Network excels in identifying and targeting your audience to maximize the return on investment (ROI) from your ad spend via Google PPC.
Why choose All Auto Network?
- Expertise Over Automation: Unlike many PPC agencies that rely on automated platforms, our team of Google Adwords professionals employs in-house expertise to create deeply customized campaigns tailored to your dealership’s specific needs.
- Hyper-Specific Ad Groups: Our campaigns focus on the make, model, and year of the vehicles consumers are searching for, ensuring high conversion rates by matching user intent precisely.
Types of Campaigns We Offer:
- Regularly Adjusted Campaigns: These campaigns are tailored to the specific makes and models on your lot, providing a steady source of highly interested and relevant leads.
- Competitor Conquest Campaigns: By geofencing competitors’ dealerships and service centers, we ensure your ads appear with competitive offers when potential customers are at your competitor’s location.
- Re-Targeting: This approach keeps your dealership top of mind by displaying ads to users who have visited your website, following them across search and sidebar ads for days to months. Retargeting typically yields the highest conversion rates.
- Brand Name Protection Campaigns: Prevent competitors from showing up when customers search for your dealership’s name.
- New Vehicle Release Campaigns: Highlight and promote the latest additions to your inventory.
- Localized Service Center Campaigns: Target local audiences with ads specific to your service center.
- Service Center Customer Retargeting: Retain loyalty by retargeting customers from your service center.
Managed Google Adwords Campaigns
Our white glove PPC management service is fully managed and scalable to meet your needs. Here’s what you can expect:
- Dedicated Account Manager: Consult with a dedicated expert as needed.
- Dynamic Budget Allocation: Optimized budget allocation across campaigns, tailored to your inventory or marketing goals.
- Comprehensive Reporting: Receive weekly analytics and campaign performance reports, along with bonus SEO reports.
- Tracked Interactions: Complete tracking of user interactions on your site.
- Lead Reporting System: Use our AAN lead reporting system or integrate leads into your existing system.
- Marketing Analysis Calls: Regular consultations with our marketing team to ensure ongoing success.
- Landing Page and Lead Form Optimization: Enhance the effectiveness of your landing pages and lead forms.
- Brand Compliance: Ensure full compliance with corporate brand guidelines.
Leverage our expertise to drive targeted traffic and generate high-quality leads for your dealership with All Auto Network’s comprehensive PPC management services.